[genre]

Social Spot

A very interesting combination of opposites, marketing psychology and social cause: the Social Spot. Made to convince of good causes or to spotlight important subjects. Watch some of our examples:

The Alc-Effect

A series of micro-movies (6 x 30sec) for an alco­hol pre­ven­tion pro­ject.

The epi­so­des have a run­time of a few seconds each and show the same dialog bet­ween two guests of a party. One of them is get­ting more and more drunk in each epi­sode.

These epi­so­des were shown to kids who had to guess the actual grade (stage) of the influ­ence of alco­hol.

This is a per­fect example of our 'Stages Struc­ture'!

Client: KARUNA e.V., Berlin

beau­ti­ful but dead

This social spot was part of a german anti-aids-campaign. It says 'aids kills EVERYBODY!' (no matter how rich or beau­ti­ful you are)... It was broad­cas­ted for several months across Ger­many by most of the TV-stations.